{Launches} ORLY Breathable Treatment + Color for Nails

Orly launches ORLY Breathable Treatment + Color which combines professional treatment and color
By Carla Snuggs

You’ll never have to have bare nails again. This multi-tasking nail treatment is a game-changer! This fall, ORLY introduces the first ever Professional Treatment + Color. ORLY Breathable Treatment + Color offers the strength-boosting benefits of a nail treatment while eliminating the need to lay off the lacquer.   

What is it:

• It’s essential to allow nails to rest and recharge, but for lacquer lovers, bare nails are a big no- no. With Breathable Treatment + Color, it's possible to have the best of both worlds. Similar to the technology of a contact lens, Breathable Treatment + Color allows oxygen and hydration to pass through, promoting nail growth, increasing nail thickness and helping heal damaged nails. 

The Details

ORLY Breathable Treatment + Color uses an Advanced Oxygen Technology allows air and hydration to penetrate to the nail. It also contains a blend of Argan Oil, Vitamins B5 and C help to promote hydration, and heal damaged nails plus stimulating nail growth. And finally, it has an all-in one formula with adhesion promoters and shine additives that eliminates the need for a basecoat and topcoat.   

The Results

• 99% of women tested saw a noticeable difference in the overall health and appearance of their nails. They felt their nails were STRONGER + HEALTHIER after using Breathable for 1 week, experienced measurably FASTER nail growth, or experienced LESS CHIPPING and PEELING
• 50% of the testers reported that the Breathable formula lasted longer on their nails

Easy to use: Simply apply two coats onto bare nails.

Purchase in stores August 2016 at ULTA, JC Penney, salons nationwide and at Orlybeauty.com.